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Brand Activation

H&M Beverly Hills Grand Opening

November 20, 2025
1 min read
H&M photo booth brand activation

A Fashion Launch With Sweet Treats, Big Crowds & a Majestic Photobooth Moment

When H&M opened its newest women’s store in the heart of Beverly Hills, they needed a launch experience that was stylish, high-energy, and instantly shareable. That’s where Majestic Photobooth stepped in. Our custom brand activation photo booth turned this opening into a moment guests could capture, print, and share, all while enjoying complimentary ice cream, cookies, and first-day excitement on iconic Beverly Drive.

If you're planning a brand activation in LA, explore our Los Angeles photo booth rental options to see how Majestic elevates these high-impact events.

Inside the H&M Beverly Hills Launch Experience

H&M chose a prime location at 370 N Beverly Drive, surrounded by fashion houses, tourists, and the everyday bustle of Beverly Hills. From the moment doors opened, lines wrapped around the block as shoppers waited for giveaways, grand-opening discounts, complimentary ice cream & cookies, and, of course, the perfect photo moment.

We positioned our Classic Majestic Photobooth, the same one trusted by brands like Gucci, Dior, YSL, Versace, and Summer Fridays, to greet guests as they entered. The booth instantly became the star of the event.

Learn more about our flagship booth style here: Classic Photobooth

Why Our Photo Booth Was a Perfect Fit for H&M

This activation worked because it blended fashion, fun, and social sharing, exactly what Majestic booths are designed for.

Brand Alignment

H&M is known for modern, accessible fashion. Our photobooth experience mirrors that ethos by offering:

  • Clean, branded overlays

  • Polished prints

  • Studio-quality lighting

  • Instant digital sharing

See more examples of how we support brands in our other activations:

brand activation photo booth

Engagement That Lasts

Guests lined up not just to shop — but to snap.
Our booth captured:

  • Printed photo strips they could take home

  • Digital copies sent via email

  • Share-ready GIFs for social media

  • Branded H&M overlays for every capture

Every share on Instagram and TikTok amplified H&M’s opening — a perfect example of how our brand activation photo booths generate organic buzz.

Explore more brand activation strategies here: Corporate Event & Brand Activation Photo Booth Ideas

How Majestic Photobooth Elevated the Event

Custom Branded Experience

We designed the booth’s print strips, digital overlays, and email templates to match H&M’s branding — clean, modern, and fashion-forward.

Efficient, High-Volume Flow

Our attendant kept the lines moving smoothly while ensuring every guest got perfect photos.

Consumer-Friendly Experience

Paired with free cookies and ice cream, the photobooth offered a joyful break from the Beverly Hills heat and shopping lines.

brand activation photo strip

Built for Shareability

Every guest left with a printed keepsake AND a digital version, ideal for sharing the grand opening across their feeds.

See what print and digital options you can customize: Photo Booth Rental Features

Why Brands Choose Majestic for Activations

Majestic has supported luxury brands, global retailers, and major cultural institutions with experiential, high-impact photobooth moments. Our booths combine nostalgia with modern ease, perfect for events where branding, volume, and visual impact matter.

If you're hosting a:

  • Retail grand opening

  • Product drop

  • Media or influencer event

  • Pop-up activation

  • Flagship launch

Our team can design a booth experience that feels seamless and intentional.

Learn about the same long-term placement program many venues choose:
👉 Venue Placement Program

two people at a brand activation

Planning Your Own LA Brand Activation?

Whether in Beverly Hills, West Hollywood, Santa Monica, or Downtown LA, we’ve got you covered. Our team handles everything from design to delivery to onsite execution.

Let’s create your next fashion-ready, shareable, unforgettable activation.

Contact us today!

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Brand Activation
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